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Winning the Challenger Sale

Winning the Challenger Sale

With hosts Michael Randazzo and Jennifer Allen
Uitgebracht: 2021-09-16
© 2021 Winning the Challenger Sale
Winning the Challenger Sale - QR Code
GratisNew
7 afleveringen
Audio
Luister in Apple Podcasts
GratisNew
7 afleveringen
Audio
Luister in Apple Podcasts
Uitgebracht: 2021-09-16
© 2021 Winning the Challenger Sale
Meest recente aflevering
#7 The Business Case for Change

#7 The Business Case for Change

Tijd: 37:05
Afspelen
On this month's episode, hosts Mike Randazzo and Jenn Allen talk all about building a case for change. 
Change initiatives or purchases are hard for customers to commit to, especially in uncertain times. But what does it take to get a risk averse buyer to move off of their status quo in this environment? The answer: a rock solid business case for change built not only on rational, quantitative evidence, but also on an appeal to the emotional drivers of purchase decision making.
Aflevering-ID: 1000535534292
GUID: Buzzsprout-9206178
Releasedatum: 16-9-2021 15:00:00

Beschrijving

Win the sales moments that matter, every day. Take a deep dive into the day-to-day skills and behaviors proven to win in complex selling and buying environments. Hosted by the team that brought you the best-selling books, "The Challenger Sale" and "The Challenger Customer."Learn more about our "Winning the Challenger Sale" webinar series here: challengerinc.com/events/winning-the-challenger-sale/

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